The NBFC company is an extremely well-known company all over India. With their branches all over India and employee strength up to 1000+ employees. They offer loans to individuals, businesses, entrepreneurs and many more. They are also in providing general insurance, wealth advisory and lending money. It is considered as one of the fastest-growing NBFC in India.
This fast-moving NBFC could not target the right customers which led to poor online engagement. It was also a challenge to connect the marketing spends and ads to the real results which impacted conversion.
They even had a dilemma on which lead to prioritise which resulted in customer dissatisfaction.
SignOn signed up to learn and scrutinize every stumbling block they were facing technically and come up with the best digital strategy to improve efficiency.
Configuration and Deployment timeline - 2 Months Study, 4 Months Deployment, 2 Months Transition Time to Go Live- 6 Months from Contract
SignOn diversified various methods to create an end to end solution for increasing the online engagement which impacted the conversions positively. The following were the key success from using SignOns tools and tricks: